Application of Revenue Management to the Manufacturing Industry

Seminar paper from the year 2008 in the subject Business economics - Supply, Production, Logistics, grade: 1,0, Technical University of Braunschweig (Institut für Produktion und Logistik), language: English, abstract: Revenue management (RM) is the umbrella term for a set of strategies, tactics andinstruments aiming at the maximization of yield by allocating a company’s capacity todifferent custom...