Association Guide to Going Global

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Why going global is critical-and inevitable-for your association''s growth and survival

Multiple case studies of associations that have entered the global arena will be included. The Association Guide to Going Global demonstrates how many associations have used globalization to their advantage, finding that increasing their reach and influence on an international scale has allowed their organizati...

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product_type_E-book
epub
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Why going global is critical-and inevitable-for your association''s growth and survival

Multiple case studies of associations that have entered the global arena will be included. The Association Guide to Going Global demonstrates how many associations have used globalization to their advantage, finding that increasing their reach and influence on an international scale has allowed their organizati...

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  • Formats: epub
  • ISBN: 9780470769713
  • Publication Date: 17 Jun 2010
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM