Be. More. BrewDog.

Rip up the rule book the BrewDog way!

Iconic, controversial, and hugely colourful, BrewDog has never done business the way other companies do. This snappy staff manual, written by co-founder James Watt, reveals how it thinks, works and makes some of the best loved craft beers in the world like Punk IPA and Tactical Nuclear Penguin.

Founded by two men and a dog, its groundbreaking business model -...