Brandalism

In BRANDALISM, the follow-up to his bestselling, award-winning debut book The Best Dick, Mike Sharman delves into the (start)ups and downs associated with brand building and the need for business to dismantle, and vandalise its perceived, public-facing, persona.The future of PR and influence, when (or if) to launch a new business as opposed to a division, raising capital, the impact of presentatio...