Brandwashed

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A shocking insider''s look at how global giants conspire to obscure the truth and manipulate our minds.

Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty
years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps t...
Read more
A shocking insider''s look at how global giants conspire to obscure the truth and manipulate our minds.

Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty
years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps t...
Read more
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  • Formats: epub
  • ISBN: 9781742753928
  • Publication Date: 28 Sept 2011
  • Publisher: Penguin Random House Australia
  • Product language: English
  • Drm Setting: DRM