Business Book

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How can you create a successful brand? What makes a great entrepreneur? And why do some firms fail while others prosper?Part of DK s indispensable Big Ideas series, this fully revised and updated new edition of The Business Book answers these questions and many more. The perfect introduction to the subject, it explores and explains everything from competition-based theory and critical-path analysi...
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epub
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9.99 £ * Old Price 20.99 £
How can you create a successful brand? What makes a great entrepreneur? And why do some firms fail while others prosper?Part of DK s indispensable Big Ideas series, this fully revised and updated new edition of The Business Book answers these questions and many more. The perfect introduction to the subject, it explores and explains everything from competition-based theory and critical-path analysi...
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  • Formats: epub
  • ISBN: 9780241823637
  • Publication Date: 2 Apr 2026
  • Publisher: Dorling Kindersley Ltd
  • Product language: English
  • Drm Setting: DRM