Business Development For Dummies

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Growing a small business requires more than just sales

Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer ...

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E-book
epub
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19.99 £
Growing a small business requires more than just sales

Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer ...

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  • Formats: epub
  • ISBN: 9781118962701
  • Publication Date: 4 Feb 2015
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM