Business Sustainability
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Competitive advantage as it existed in the 1970s and 1980s is no longer valid.Leaders must be ready to adopt the thinking that there is no such thing as long-term competitive advantage anymore, due to the constantly changing landscape, and they will have to repeatedly redefine and redesign business strategies to survive.ISO 9004:2018 represents a major contribution in the application of sound busi...
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Competitive advantage as it existed in the 1970s and 1980s is no longer valid.Leaders must be ready to adopt the thinking that there is no such thing as long-term competitive advantage anymore, due to the constantly changing landscape, and they will have to repeatedly redefine and redesign business strategies to survive.ISO 9004:2018 represents a major contribution in the application of sound busi...
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