
Buyer Personas
Available
Named one of Fortune Magazine’s “5 Best Business Books” in 2015
See your offering through the buyer''s eyes for more effective marketing
See your offering through the buyer''s eyes for more effective marketing
Buyer Personas is the marketer''s actionable guide to learning what your buyer wants and how they make decisions. Written by the world''s leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studie...
Read more
E-book
epub
Price
21.00 £
Named one of Fortune Magazine’s “5 Best Business Books” in 2015
See your offering through the buyer''s eyes for more effective marketing
See your offering through the buyer''s eyes for more effective marketing
Buyer Personas is the marketer''s actionable guide to learning what your buyer wants and how they make decisions. Written by the world''s leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studie...
Read more
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