Challenge of BRIC Multinationals
Available
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies:
1.The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?
2.The empirical challenge: what marks the changing position of BRIC countries in th...
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E-book
epub
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128.99 £
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies:
1.The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?
2.The empirical challenge: what marks the changing position of BRIC countries in th...
Read more