Concise Guide to Market Research

Available
0
StarStarStarStarStar
0Reviews

This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative methods. It is intended for all readers who wish to know more about the market research process, data management, and the most commonly used methods in market research. The book helps readers perform ana...

Read more

This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative methods. It is intended for all readers who wish to know more about the market research process, data management, and the most commonly used methods in market research. The book helps readers perform ana...

Read more
Follow the Author

Options

  • Formats: epub
  • ISBN: 9783662567074
  • Publication Date: 18 Sept 2018
  • Publisher: Springer Berlin Heidelberg
  • Product language: English
  • Drm Setting: DRM