Conscience of Capitalism

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The common wisdom that business contributions to the common good are counterproductive in the new competitive global marketplace does not hold up to empirical research. In fact, doing good is good for business, and a majority of businesses do provide some form of community support, which Besser discovered in her exhaustive survey of the Iowa business community. Business owners and managers often a...
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The common wisdom that business contributions to the common good are counterproductive in the new competitive global marketplace does not hold up to empirical research. In fact, doing good is good for business, and a majority of businesses do provide some form of community support, which Besser discovered in her exhaustive survey of the Iowa business community. Business owners and managers often a...
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  • Formats: pdf
  • ISBN: 9780313012365
  • Publication Date: 30 Nov 2002
  • Publisher: Bloomsbury Publishing (USA)
  • Product language: English
  • Drm Setting: DRM