Console Wars
Available
In the early 90s, Nintendo owned the living room. They were the Disney of video games: safe, family-friendly, and dominant. Then came Sega. "e;The Console Wars"e; tells the David vs. Goliath story of how a scrappy underdog took on the giant with a blue hedgehog and a lot of attitude. This business thriller takes you into the boardrooms where marketing executives decided to scream "e;SEGA!"e; at ...
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E-book
epub
Price
25.99 £
In the early 90s, Nintendo owned the living room. They were the Disney of video games: safe, family-friendly, and dominant. Then came Sega. "e;The Console Wars"e; tells the David vs. Goliath story of how a scrappy underdog took on the giant with a blue hedgehog and a lot of attitude. This business thriller takes you into the boardrooms where marketing executives decided to scream "e;SEGA!"e; at ...
Read more
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