Content Trap

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“As Bharat Anand shows in this eminently readable book, connections are now more important than content.”—Daniel H. Pink, author of Drive and To Sell Is Human

Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content.

Companies everywhere face two major challenges to...
Read more
“As Bharat Anand shows in this eminently readable book, connections are now more important than content.”—Daniel H. Pink, author of Drive and To Sell Is Human

Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content.

Companies everywhere face two major challenges to...
Read more
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  • Formats: epub
  • ISBN: 9780812995398
  • Publication Date: 18 Oct 2016
  • Publisher: Random House Publishing Group
  • Product language: English
  • Drm Setting: DRM