
CRM Handbook, The
Available
To compete in today''s competitive marketplace, customer focus is no longer simply nice to have—it''s a fundamental mandate. This book is a manager''s best friend, providing both a primer and a how-to guide to defining and implementing Customer Relationship Management. It shows you:
- The various roles CRM plays in business, and why it''s more important than ever
- The range of CRM applications a...
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E-book
epub
Price
0.01 £ * Old Price 25.83 £
To compete in today''s competitive marketplace, customer focus is no longer simply nice to have—it''s a fundamental mandate. This book is a manager''s best friend, providing both a primer and a how-to guide to defining and implementing Customer Relationship Management. It shows you:
- The various roles CRM plays in business, and why it''s more important than ever
- The range of CRM applications a...
Read more
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