Culture of Communication: Building a Trust Account in K-12 Education

Trust between the people in a school or district is built through the everyday communication that runs across it. A clear message, a returned phone call, an honest answer on a hard day: each one is a small deposit. A message no one understands, or a promise left unkept, is a small withdrawal. Over time, those small moments add up to whether people can count on one another. That is the trust accoun...