Entrepreneurial Marketing for SMEs

Entrepreneurial Marketing for SMEs

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Lee, Soo HeeLee, Soo Hee, Cacciolatti, Luca
Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.
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Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.
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  • Formats: pdf
  • ISBN: 9781137532589
  • Publication Date: 26 Oct 2015
  • Publisher: Palgrave Macmillan UK
  • Product language: English
  • Drm Setting: DRM