Entrepreneurship in Emerging Domestic Markets
An often-overlooked aspect of entrepreneurship in American is its role in emerging domestic markets (EDM). These markets – low-to-moderate income communities, ethnic- and women-owned businesses, urban areas – are frequently ignored by mainstream markets. Yet with current demographic trends, they are an increasingly large component of the US population. Entrepreneurship can serve as a means to fost...
An often-overlooked aspect of entrepreneurship in American is its role in emerging domestic markets (EDM). These markets – low-to-moderate income communities, ethnic- and women-owned businesses, urban areas – are frequently ignored by mainstream markets. Yet with current demographic trends, they are an increasingly large component of the US population. Entrepreneurship can serve as a means to fost...