Exploring the Dynamics of Wine Tourism

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The strong move to sustainability is one of the dominant reasons for wine companies to innovate, diversify into servitization, and to reconsider the range of activities they offer. Wine tourism accounts for more than 50 billion euros of direct revenue in the world economy. There is significant potential in assisting wineries secure sustainability and contribute to the economic development of their...
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The strong move to sustainability is one of the dominant reasons for wine companies to innovate, diversify into servitization, and to reconsider the range of activities they offer. Wine tourism accounts for more than 50 billion euros of direct revenue in the world economy. There is significant potential in assisting wineries secure sustainability and contribute to the economic development of their...
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  • Formats: pdf
  • ISBN: 9783111428901
  • Publication Date: 17 Mar 2026
  • Publisher: De Gruyter
  • Product language: English
  • Drm Setting: DRM