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How counter-intuitive thinking is changing everything - from branding and strategy to technology and talent

Peter Sheahan is perhaps the most original Australian business guru to gain prominence for a generation. Peter has built a superb reputation as a consultant to major Australian and international organisations, from Gloria Jean’s and Borders to Fairfax, PWC, L’Oreal, the ADF and Westpac.

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How counter-intuitive thinking is changing everything - from branding and strategy to technology and talent

Peter Sheahan is perhaps the most original Australian business guru to gain prominence for a generation. Peter has built a superb reputation as a consultant to major Australian and international organisations, from Gloria Jean’s and Borders to Fairfax, PWC, L’Oreal, the ADF and Westpac.

In FL...
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  • Formats: epub
  • ISBN: 9781864714524
  • Publication Date: 1 May 2010
  • Publisher: Penguin Random House Australia
  • Product language: English
  • Drm Setting: DRM