Hacker Culture and the New Rules of Innovation

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Fifteen years ago, a company was considered innovative if the CEO and board mandated a steady flow of new product ideas through the company’s innovation pipeline. Innovation was a carefully planned process, driven from above and tied to key strategic goals.

Nowadays, innovation means entrepreneurship, self-organizing teams, fast ideas and cheap, customer experiments. Innovation is driven by hacking...

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37.99 £

Fifteen years ago, a company was considered innovative if the CEO and board mandated a steady flow of new product ideas through the company’s innovation pipeline. Innovation was a carefully planned process, driven from above and tied to key strategic goals.

Nowadays, innovation means entrepreneurship, self-organizing teams, fast ideas and cheap, customer experiments. Innovation is driven by hacking...

Read more
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  • Formats: pdf
  • ISBN: 9781351595759
  • Publication Date: 28 Feb 2018
  • Publisher: Taylor & Francis
  • Product language: English
  • Drm Setting: DRM