Heuristics in Open Innovation Activities. An Explorative Attitude Survey

Bachelor Thesis from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, Friedrich-Alexander University Erlangen-Nuremberg (Fab Lab Region Nurnberg e.V.), language: English, abstract: In contemporary innovation management, companies increasingly dissolve their internal boundaries to leverage potentials from the outside world by creating synergie...