Human Element
Wall Street Journal bestseller
Watch your most innovative ideas take flight by overcoming the forces that resist change
The Human Element is for anyone who wants to introduce a new idea or innovation into the world. Most marketers, innovators, executives, activists, or anyone else in the business of creating change, operate on a deep assumption. It is the belief that the best (and perhaps only) way...
Wall Street Journal bestseller
Watch your most innovative ideas take flight by overcoming the forces that resist change
The Human Element is for anyone who wants to introduce a new idea or innovation into the world. Most marketers, innovators, executives, activists, or anyone else in the business of creating change, operate on a deep assumption. It is the belief that the best (and perhaps only) way...
