
Leased Thrust: The Subscription Economics of Commercial Jet Engines
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When you board a massive commercial airliner, it is highly likely that the airline does not actually own the engines bolted to the wings. Over the last few decades, manufacturing giants like Rolls-Royce and GE quietly stopped selling their multi-million-dollar turbines outright, pivoting to a radical, highly lucrative subscription model known as "e;Power-by-the-Hour."e;In this B2B arrangement, air...
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When you board a massive commercial airliner, it is highly likely that the airline does not actually own the engines bolted to the wings. Over the last few decades, manufacturing giants like Rolls-Royce and GE quietly stopped selling their multi-million-dollar turbines outright, pivoting to a radical, highly lucrative subscription model known as "e;Power-by-the-Hour."e;In this B2B arrangement, air...
Read more
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