
Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset
hether you run a giant corporation or workin a small business, it’s more than likely thatyou regularly deal with people of differentcultures—from customers and suppliers tosalespeople and colleagues.
It simply can’t be overstated: You will havetrouble succeeding in business today if youdon’t appreciate and know how to activelymanage global cultural diversity. ManagingAcross Cultures examines why pe...
hether you run a giant corporation or workin a small business, it’s more than likely thatyou regularly deal with people of differentcultures—from customers and suppliers tosalespeople and colleagues.
It simply can’t be overstated: You will havetrouble succeeding in business today if youdon’t appreciate and know how to activelymanage global cultural diversity. ManagingAcross Cultures examines why pe...