Mukbang, Food Performance, and Digital Media

This timely and innovative book examines the roots, diverse forms, and international spread of mukbang, the phenomenon of digital eating which began in South Korea in 2008.In mukbang, creators known as 'broadcast jockeys' (or mukbangers) consume a variety of foods, often in huge quantities, for an online audience. Through an analysis of the practice of mukbang, this book critically explores how th...