Never Order Barbecue in Maine

Maine is known for lobster. Memphis is known for barbecue. So why would you go to Maine looking for tasty ribs? That''s a question business consultant and author Ken Tanner belatedly asked himself as he tucked into a burnt, tasteless slab of barbecue in Ogunquit, Maine, one summer evening.

Every region of the country has its unique signature foods. Likewise, each of us has a "sweet spot"-a signatu...