Penguin Small Business Guide: the complete reference handbook for small to medium enterprises

Whether you already own a small or medium business, or you are thinking of buying or starting one, The Penguin Small Business Guide is your first step to success. This new edition will keep you up-to-date with the changing face of Australian small business.
In this practical, easy-to-understand guide, Nicholas Humphrey gives advice on:
preparing a business plan effective marketing and public rel...