Positioning for Architecture and Design Firms

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An essential guide for a firm of any size to effectively position itself in the marketplace

For an architecture or design firm to survive and prosper in the new economy, it needs to redefine and reinvigorate its position in the marketplace. With dozens of how-to cases, examples, and guidelines, Positioning for Architecture and Design Firms provides the entire menu of tools, plus the inspiration n...

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product_type_E-book
epub
Price
71.95 £
An essential guide for a firm of any size to effectively position itself in the marketplace

For an architecture or design firm to survive and prosper in the new economy, it needs to redefine and reinvigorate its position in the marketplace. With dozens of how-to cases, examples, and guidelines, Positioning for Architecture and Design Firms provides the entire menu of tools, plus the inspiration n...

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  • Formats: epub
  • ISBN: 9780470918715
  • Publication Date: 23 Mar 2011
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM