Predictably Irrational, Revised and Expanded Edition
"A marvelous book… thought provoking and highly entertaining."
—Jerome Groopman, New York Times bestselling author of How Doctors Think
"Ariely not only gives us a great read; he also makes us much wiser."
—George Akerlof, 2001 Nobel Laureate in Economics
"Revolutionary."
—New York Times Book Review
Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-ce...
"A marvelous book… thought provoking and highly entertaining."
—Jerome Groopman, New York Times bestselling author of How Doctors Think
"Ariely not only gives us a great read; he also makes us much wiser."
—George Akerlof, 2001 Nobel Laureate in Economics
"Revolutionary."
—New York Times Book Review
Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-ce...
