Researching and Analysing Business
Researching and Analysing Business: Research Methods in Practice provides an accessible and practical guide to various data collection and data analysis techniques within management, from both quantitative and qualitative perspectives.
This key resource functions as a comprehensive reference tool – covering a broad variety of methodologies – examining both the theory behind them and their applicati...
Researching and Analysing Business: Research Methods in Practice provides an accessible and practical guide to various data collection and data analysis techniques within management, from both quantitative and qualitative perspectives.
This key resource functions as a comprehensive reference tool – covering a broad variety of methodologies – examining both the theory behind them and their applicati...