
Revisiting Value Co-creation and Co-destruction in Tourism
This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and disciplines. It provides some examples of how value can be co-created or co-destroyed within the context of tourism.
Tourism is susceptible to uncertainty and incidents that can directly impact the supply and demand of its discretionary products ...
This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and disciplines. It provides some examples of how value can be co-created or co-destroyed within the context of tourism.
Tourism is susceptible to uncertainty and incidents that can directly impact the supply and demand of its discretionary products ...