Science of Storytelling

THE SUNDAY TIMES BESTSELLER**INCLUDES NEW MATERIAL**‘If you want to write a novel or a script, read this book’ SUNDAY TIMES‘The best book on the craft of storytelling I’ve ever read’ MATT HAIG‘A masterpiece. I am in awe’ ADAM RUTHERFORDWhy stories make us human and how to tell them better.There have been many attempts to understand what makes a good story – but few have used a scientific approach....