Small Businesses in Tourism

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The tourism and hospitality industry in most destinations is dominated by small and medium-sized enterprises (SMEs), including small hotels, guesthouses, cafes and restaurants. While a destination may be seen by potential customers as a coordinated set of "places to say and things to do," therein lies a dilemma " destinations may be much less coordinated than desirable, which may strongly influenc...
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The tourism and hospitality industry in most destinations is dominated by small and medium-sized enterprises (SMEs), including small hotels, guesthouses, cafes and restaurants. While a destination may be seen by potential customers as a coordinated set of "places to say and things to do," therein lies a dilemma " destinations may be much less coordinated than desirable, which may strongly influenc...
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  • Formats: pdf
  • ISBN: 9789388034302
  • Publication Date: 30 Jun 2014
  • Publisher: Anmol Publications PVT. LTD.
  • Product language: English
  • Drm Setting: DRM