Story Smart
Available
This one-of-a-kind book reveals the secrets of a story''s power to persuade, inspire, influence, and to teach.
Our brains have been evolutionarily hardwired to think, to make sense, and to understand in simple—but hidden—story terms. You''ll discover the Neural Story Net, the Make Sense Mandate, Motive Matching, and the Story Influence Line—and understand how these powerful concepts control listene...
Our brains have been evolutionarily hardwired to think, to make sense, and to understand in simple—but hidden—story terms. You''ll discover the Neural Story Net, the Make Sense Mandate, Motive Matching, and the Story Influence Line—and understand how these powerful concepts control listene...
Read more
product_type_E-book
epub
Price
31.50 £
This one-of-a-kind book reveals the secrets of a story''s power to persuade, inspire, influence, and to teach.
Our brains have been evolutionarily hardwired to think, to make sense, and to understand in simple—but hidden—story terms. You''ll discover the Neural Story Net, the Make Sense Mandate, Motive Matching, and the Story Influence Line—and understand how these powerful concepts control listene...
Our brains have been evolutionarily hardwired to think, to make sense, and to understand in simple—but hidden—story terms. You''ll discover the Neural Story Net, the Make Sense Mandate, Motive Matching, and the Story Influence Line—and understand how these powerful concepts control listene...
Read more
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