Strategies of adaptation and commercialisation from global entertainment tv-formats on the basis of the endemol company

Seminar paper from the year 2008 in the subject Communications - Media Economics, Media Management, grade: 2,0, Technical University of Ilmenau (Institute of Media and Communication Science), course: Organisational Communication , language: English, abstract: Globalisation can be recognized in different areas of the society. In the course of globalisation the national television markets will cumul...