Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business

The Secret to Taking Your Business from Mediocre to Meaningfully Different?Thinking like a marketer. It's also the secret to moving your organization from status quo to success story, and from busy to profitable. In an easy-to-read, practical new guidebook, acclaimed marketing expert Kate Colbert offers fresh insights into the actions and attitudes that can accelerate your business success, sharpe...