Truth about Innovation, The

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The Truth About Innovation transforms today''s most important innovation research into 50 proven "truths". Max Mckeown delivers plain, powerful advice on how to:

  • increase creativity
  • encourage collaboration
  • co-create with customers
  • overcome indifference
  • make ideas into money
  • thrive on change...and much more. 

This is the definitive, evidence-based guide to innovations - a set of bedroc...

Read more
E-book
pdf
Price
12.74 £

The Truth About Innovation transforms today''s most important innovation research into 50 proven "truths". Max Mckeown delivers plain, powerful advice on how to:

  • increase creativity
  • encourage collaboration
  • co-create with customers
  • overcome indifference
  • make ideas into money
  • thrive on change...and much more. 

This is the definitive, evidence-based guide to innovations - a set of bedroc...

Read more
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  • Formats: pdf
  • ISBN: 9780273719137
  • Publication Date: 29 Dec 2011
  • Publisher: Pearson Education
  • Product language: English
  • Drm Setting: DRM