
Unscaled
''A thought-provoking look at the technology that is changing the world of business and the benefits, pitfalls, and challenges for society as a whole.'' - Kenneth I. Chenault, former chief executive officer, American Express Company
Throughout the twentieth century, technology and economics drove a dominant logic: bigger was almost always better. It was smart to scale up - to take advantage of clas...
''A thought-provoking look at the technology that is changing the world of business and the benefits, pitfalls, and challenges for society as a whole.'' - Kenneth I. Chenault, former chief executive officer, American Express Company
Throughout the twentieth century, technology and economics drove a dominant logic: bigger was almost always better. It was smart to scale up - to take advantage of clas...