Value Shift: Why Companies Must Merge Social and Financial Imperatives to Achieve Superior Performance

"Lynn Paine has an optimistic analysis of the need for--and the value of--bringing ethical values into business decision-making. The ''meltdown'' of so many high-flyers reecntly suggests that lesson had been lost on too many companies during the boom years. The time has come to take account of what she writes."--Paul A. Volcker

"This book presents a way of broadening the role of the corporation in ...