Viral Marketing and Social Networks

Viral marketing is the key to marketing successin the 21st century, and advertising is one ofthe most important tools in the viral marketingtoolkit. This book offers an in-depth look at viralmarketing that includes a short overview of itshistory and evolution.The author provides a viral marketingtoolkit—exploring the use of each tool in socialmedia, as well as differences between connectedterms su...