What is creativity and how do you foster it in a company?

Examination Thesis from the year 2007 in the subject Business economics - Business Management, Corporate Governance, grade: 1.3, Victoria University of Wellington, language: English, abstract: Creativity is a term that seems to be both intangible and very complex. It is one of the buzzwords of today’s society and there is almost no faculty or perspective left out, which examined creativity and cam...