Winning Innovation
Davanti Nella Gara, an Italian bicycle company, makes the best racing bikes in the world. But after decades of market dominance, competitors have brought the industry leader back to the Peloton. The company’s second-generation owner longs for retirement, but a tired product lineup is pushing down profits and the firm’s market value will never support his ride into the sunset. The flawed but belove...
Davanti Nella Gara, an Italian bicycle company, makes the best racing bikes in the world. But after decades of market dominance, competitors have brought the industry leader back to the Peloton. The company’s second-generation owner longs for retirement, but a tired product lineup is pushing down profits and the firm’s market value will never support his ride into the sunset. The flawed but belove...
