You're About to Make a Terrible Mistake!

'A masterful introduction to the state of the art in managerial decision-making. Surprisingly, it is also a pleasure to read'' – Daniel Kahneman, author of Thinking, Fast and SlowA lively, research-based tour of nine common decision-making traps – and practical tools for avoiding them – from a professor of strategic thinking We make decisions all the time. It's so natural that we hardly stop to th...