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Mobile devices are now in the hands of nearly half of the world''s population. However, 80% of mobile marketing either doesn''t work and has a high abandon rate, or doesn''t fit into a brand''s overall strategy. Aimed at businesses of all sizes, this practical guide shows owners and marketers how to develop a campaign that gets results.
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Mobile devices are now in the hands of nearly half of the world''s population. However, 80% of mobile marketing either doesn''t work and has a high abandon rate, or doesn''t fit into a brand''s overall strategy. Aimed at businesses of all sizes, this practical guide shows owners and marketers how to develop a campaign that gets results.
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