E-commerce: business aspects

2018 Revised EditionBitcoin has made early investors like the Winkelvoss twins millions in a matter of minutes in the past year and has the potential to transform the financial landscape.

Digital transformation has accelerated nearly tenfold in recent years as both a business and technology journey.

When relations are facilitated by communication technologies such as e-business, food supply networks can improve efficiency, flexibility and effectiveness.

A key question for China, which has for some time been a leading global manufacturing base, is whether China can progress from being a traditional centre of manufacturing to becoming a centre for innovation.

Smart Technologies are revolutionizing tourism, as they promise to change the way tourists behave and how companies interact with them and generate profits.

The inside information that marketers and social media practitioners have been dying to get their hands on.

SHORTLISTED: Business Book Awards 2023 - Start Up/Scale UpBuild your DTC brand by learning from the best.

boo hoo is a gripping, insider's account of the rise and fall of this most controversial of internet startups - a global, online retailer of sports and designer clothes.

Shedding new light on the human side of big data through the lenses of emotional and social intelligence competencies, this book advances the understanding of the requirements of the different professions that deal with big data.

Ready to dive into smart contract development for the blockchain?

"e;Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business.

The adoption of Information and Communication Technologies (ICT) in healthcare is driven by the need to contain costs while maximizing quality and efficiency.

Everyones Talking About It.

Synchronizing E-Security is a critical investigation and empirical analysis of studies conducted among companies that support electronic commerce transactions in both advanced and developing economies.

"e;Twenty years of hindsight prove how deeply Tapscott understood the impact the Internet would have on the way we live, work, play and learn.

Solve your traffic troubles and turn browsers into buyers When web design expert Ben Hunt set out to quantify the difference between an ordinary web site and a great one, he expected to find the key in design simplicity.

Terrorism informatics has been defined as the application of advanced methodologies, information fusion and analysis techniques to acquire, integrate process, analyze, and manage the diversity of terrorism-related information for international and homeland security-related applications.

This book outlines social and moral guidelines to combat violent, hateful, and illegal activity on the Internet.

In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology.

Responding to the needs of market researchers, business analysts, CI professionals, and other decision makers who understand online technology, Vibert provides a series of problem-driven, analytical frameworks to help them make better sense-and use-of the vast amounts of information now available and easily accessed on the Internet.

The how-to guide to starting, funding, running, and exiting a successful online business in less than three months Getting a thriving online enterprise up and running takes more than just a good idea.

Welcome to the second volume of the Kluwer International Series on ADVANCES IN INFORMATION SECURITY.

'e-Business: a jargon-free practical guide' presents a clear, second-generation account of how your business can harness the latest technology to flourish in the transformed commercial climate of the 21st century.

Reach more customers and grow your business with today's most powerful marketing tool: Word-of-MouthHighly Recommended shows the impact of customer recommendations on businesses--transforming how people buy, how you reach customers, how you improve products, and ultimately how you can grow your company by leveraging the power of recommendations.

Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage?

A top-level security guru for both eBay and PayPal and a best-selling information systems security author show how to design and develop secure Web commerce systems.

Writing the preface for a book feels good, because once you find yourself in a situation to write tiie preface, it usually means that you have already written the rest of the book.

The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay whose search engine consultancy predates Google shares everything you need to know about SEO.

More than ever, organisations are facing a data avalanche from various sources, be they in electronic or hard copy format.

'An engrossing story of audacious entrepreneurism' -- Charles Duhigg'Captures the remarkable journey of Airbnb exceedingly well' -- Reid Hoffman'fast paced, fun dive into one of the seminal firms of our time' -- Rana Foroohar In 2008, two broke art school graduates and their coder-whiz friend set up a platform that in less than a decade became one of the largest provider of accommodations in the world.

From video production to promotion, author Jason R.

Convergenomics is about the megatrends that are shaping how people behave and organizations work.

Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium.

Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "e;always-on"e; consumer to deliver more personalized engagements across media, channels, and devices.

Many companies still approach Search Engine Optimization (SEO) and paid search as separate initiatives.

This volume in the "e;Advances in Management Information Systems"e; series offers a state-of-the-art survey of information systems research on electronic commerce.

This two-volume set constitutes the proceedings of the 19th IFIP WG 6.

Today's Complete, Focused, Up-to-Date Guide to Analytics for Ecommerce Profit from analytics throughout the entire customer experience and lifecycle Make the most of all the fast-changing data sources now available to you For all ecommerce executives, strategists, entrepreneurs, marketers, analysts, and data scientists Ecommerce Analytics is the only complete single-source guide to analytics for your ecommerce business.

Affiliate marketing is hot; here's how to get your program going Nearly every retailer in the Internet Retailers' Top 500 has an affiliate marketing program.

Blockchain, a decentralized ledger technology based on cryptographic algorithms, ensures the creation of immutable and tamper-proof ledgers in decentralized systems.

This book constitutes revised selected papers from two workshops held at the 18th European Conference on Machine Learning and Knowledge Discovery in Databases, ECML PKDD 2018, in Dublin, Ireland, in September 2018, namely:MIDAS 2018 Third Workshop on Mining Data for Financial Applications andPAP 2018 Second International Workshop on Personal Analytics and Privacy.

Now in its fifth edition, the hugely popular Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing is fully updated, keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric digital marketing plans.

This book presents selected contributions to the International Scientific-Practical Conference 2023 (ISCP 2023) organized by East European University (Georgia), E-Commerce Institute (Germany) and Adelphi University (USA).

'Delivering Business Value from IT' is focused on the evaluation issue in IT and how IT evaluation can proceed across the life-cycle of any IT investment and be linked positively to improving business performance.