Are the 4 P's of international marketing of equal importance to all firms? What factors might cause some to more or less important than others?

Essay from the year 2005 in the subject Business economics - Offline Marketing and Online Marketing, grade: B-, Cardiff University, language: English, abstract: Are the 4 P´s of international marketing of equal importance to all firms? What factors might cause some to be more or less important than others? by Stefanie Hoffmann Nowadays marketing should be an indispensable part of all companies. Th...