Cold Calling Techniques (That Really Work!)

The definitive guide to cold calling success!

For more than thirty years, Stephan Schiffman, America''s #1 corporate sales trainer, has shown millions of salespeople how to close a deal. In this newest edition of Cold Calling Techniques (That Really Work!), he''ll show you why cold calling is still a central element of the sales cycle and where to find the best leads. Updated with new information o...