Communities of Innovation : How Video Game Makers Capture Millions of Dollars of Innovation from User Communities and You Can, Too!

This Element is an excerpt from Changing the Game: How Video Games Are Transforming the Future of Business (ISBN: 9780132357814) by David Edery and Ethan Mollick. Available in print and digital formats.

Unleash user-driven innovation beyond your wildest imagination, for a fraction of the cost of creating it yourself!

Following its release, fans invested $16.5 million of labor in the World War ...