Data Driven

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A "how-to" guide to boosting sales through predictive and prescriptive analytics

Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world''s leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and i...

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product_type_E-book
pdf
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21.99 £
A "how-to" guide to boosting sales through predictive and prescriptive analytics

Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world''s leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and i...

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  • Formats: pdf
  • ISBN: 9781119043355
  • Publication Date: 2 Feb 2015
  • Publisher: Wiley
  • Product language: English
  • Drm Setting: DRM